The current development of accessible and affordable advanced automated machine learning tools, applied to the marketing field, proves to be an excellent means to sell products and services to customers. There is no need for a dedicated team of data scientists to provide business intelligence. Domain knowledge experts can use deep learning at their customers' benefits to solve business problems. Using deep learning is necessary to assemble data and reap its full potential to enhance the bottom line.
AI to enhance your marketing
High-level data science in real-world marketing is an essential step forward in amassing data and optimizing its utilization. With AI and pertinent machine learning pipelines in place, companies can analyze more complex data and get more accurate results. They serve as instruments to gain valuable insights and save from the time-consuming task of analyzing data. They can enhance an organization's ROI. In a recent survey, 97% of the industry experts considered the future of digital marketing to be centered around AI-based marketing automation and machine learning techniques.
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Digital Marketing: Uncovering Marketing Trends

What if it were possible to use Machine Learning to spot seemingly insignificant Small Data and uncover huge marketing trends? Machine Learning can help in identifying the bellwether of significant market trends: Small Data. ...
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Pay-per-click digital campaign optimization

Can Machine Learning be used to estimate whether a given keyword is worth its cost in pay-per-click? ...
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Sales Forecasts thanks to Machine Learning

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Improving Customer Retention with Churn prediction

Why is it essential to limit churn rate (even when it is as small as 5%)? Is it possible to avoid customer churn using machine learning?...
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Machine Learning for predictive marketing

Could a software tool, combining different sources of data sets, help segment target customers according to their behavior?...

Marketing campaign performance prediction

Is it possible to anticipate among a group of potential customers which ones are going to buy a specific product?...