Sales

Used car price prediction

Thanks to price prediction, car fleet managers can increase their profits and reduce their losses. Within an organization, car fleet managers must make sure that their cars work well and are properly used. They also manage the financial side of their activity by selling used cars, buying new ones or getting the right insurance policies. Car price is key to these topics. Indeed, car fleet managers must control their costs by buying and [...]

Machine learning for predictive marketing

Predictive modeling for domain experts is a huge step forward towards predictive marketing. How much money can a company earn from a single ad? That’s the first question every company considers before launching a web, TV or print marketing campaign. The 2017 Salesforce report on Marketing showed that 60% of French marketing experts are now using AI tools for product recommendation or market maturity prediction. Tools and techniques to [...]